Multifoto

Multifoto
multifoto.ru

Multifoto, a big chain of photography salons, offers a wide range of photography and copying services.

Task

The old website had poor usability, it was inconvenient to select and buy items. To finalize on order, users had to follow links to third-party services and authorize first on multifoto.ru and then on order services. That’s where they were losing their customers. We needed to streamline the online store, to improve its interlinking, and usability.

Solution

We’ve built a new 1C-Bitrix-based website using deep back-end integration with third-party services.

This website offered both usual goods and services, and a goods portfolio offered jointly with printshop partners. Website visitors were offered an online editor to select multiple products and pay for its printing and delivery. This is done using integration with Pixlpark and netPrint platforms.

We implemented custom interaction to allow the interoperability of REST API and the old 1С version that the customer has had in place. The new website exchanges product, warehouse, balance, pricing, and order data using JSON.

Gleb Shiryaev
Marketing Director
We looked for a contractor for 30 weeks. Two companies failed. At the beginning, we didn't trust the Coders either. But it took a few days to see: they are available for direct contact and have a correct approach; with Redmine they manage the tasks, set the execution steps, and forget nothing. And they set a lower price.
Technology Stack 1C-Bitrix with Aspro PHP7.x MySQL MindBox CDEK Yandex.Checkout